Yeti Cycles has been building mountain bikes since 1985 – near the onset of the mountain bike. Their ride-focused mindset collects feedback and ideas from everyone in every phase of the design process in order to create the perfect, high-quality bike. The office in Golden, Colorado closes everyday from 11:30AM–1PM while everyone hits the trails to test out the bikes.
"The nuanced feel of a great bike is only realized through countless hours on the trail. Taking those ride sessions and understanding how all the variables interact is critical to making a great bike. Our world cup and national team riders along with our in-house test pilots hammer the product in the worst kinds of conditions – mud, sand, rocks and any other nasty environment that might expose a weakness in the design. This testing inevitably turns up issues that are subjected to spirited debate and more prototypes. Getting through this process is arduous, so when we finally green light a product, it’s ready for prime time." - Yeti
The Yeti Tribe is a group of people that share a devotion to mountain biking. They come from all walks of life and around the globe and are as diverse as their riding preferences – racers, endurance riders, the gravity inclined, and weekend warriors alike. The common thread is they love to ride their Yetis and hangout with like-minded folks.
YETI at Bicycle Sport Shop